Strand on the Green Association (SoGA) was formed in 1959. SoGA seeks to protect the unique character of Strand on the Green, working to improve the environment and preserve the character of this historic area for the benefit and enjoyment of all.

The Association preserves records of local interest, arranges social functions and keeps members informed through a bi-annual newsletter (Signals) and Annual General Meeting. Membership is open to anyone who lives in the Strand on the Green area of Chiswick.